29. “Modern chicken has no flavor” — let’s make it in a lab

http://www.salon.com/2013/03/17/modern_chicken_has_no_flavor_lets_make_it_in_a_lab/

On March 17, 2013, Melanie Warner posted an article called "'Modern chicken has no flavor" -- let's make it in a lab." In this article, Warner informs reader about how the fast foods can preserve a favorable taste that customers like to eat. She starts out by revealing a fact which shows that half of the additives in food are flavorings. She, then. lists the many examples of the additives and show how they make the food seem more appealing. Furthermore, Warner shows that natural and inexpensive food are, normally, very bad tasting. Not only a bad taste, but also horrible aroma. She refers to industries, which admit that they do put a lot of preservatives into their food, so that it can sell better. Warner continues her article by listing industries, which work on covering the natural food's aroma through "potions." She, later, shows a personal experience where she shows how she prefers a chicken, which is flavored than natural because the natural chicken does not have any special taste. She, then shows different food which are processed and brings out their real flavor. She shows various examples, which shows the different ways people can modify food and its flavor to attract people.

Warner's purpose in writing this article is to reveal to the audience, which are people interested in their health, about the preservatives in food. She wants to show that most of the fast foods have many chemicals, which give natural flavors and artificial flavors. To accomplish her purpose, she uses a lot of exemples throughout her article. She also refers to real life industries which helps her article seem more credible. Warner does a good job in grabbing the reader's attention in he beginning of the article by stating a fascinating fact, then she continues on by referring to fast food. All these factors help her make the article seem more interesting and worth reading. Her article is about health and food, so her diction is mostly scientific, containing many names of preservatives. To make her article even more convincing, she shows a real life experience and examples of how food are modified. Warner is able to show that people nowadays can't only rely on natural flavored food, but need to have some food which are chemically modified with additives.