33. New Twitter Service Hopes to Capture Musical Trends

http://www.nytimes.com/2013/04/19/business/media/new-twitter-service-hopes-to-capture-musical-trends.html?ref=technology&_r=0

In this article, Ben Sisaro describes the new system in Twitter. When signing up to the service called Twitter #music, the user is sent to a page with various songs. These songs are collected from the tweets with "#nowplaying" among the people that the user follows. Twitter recently bought We Are Hunted, and also the songs are played through iTunes, Spotify, and Rdio. Besides that, on Thursday a Twitter music app became available for Apple devices. Short clips can be played through iTunes and subscribers of Spotify and Rdio can listen to the full songs, and the twitter blog posts says that other services might join such as Soundcloud. Then, in the end of the article the writer writes: "if its 200 million users can find music to listen to — and buy through iTunes, or stream by paying Spotify or Rdio — right on Twitter, why would they leave?"

The purpose of this article by Ben Sisaro is to describe the new system in Twitter and also to inform to the readers who do not know about it. The writer uses easy words throughout the article, explaining every thing with details. For example, when he mentions services such as SoundCloud, he explains what it is, even though it is extremely well-known. Besides that, even though it is not explicitly said, he seems to tell and inform the readers about how effective it is and how it facilitates everything. In the end of the article he even predicts that there will be no reason for people to leave twitter.